Does your business website collect customer data? And if so, how is that data stored, secured, and used? Do you keep it all in-house, or do you sell customer data to third-party vendors?
encompass blog
When you develop a website for your business, you naturally want it to be welcoming. One of the core functions of any business website is to draw people in and encourage them to stick around, learn more about your brand, and perhaps even reach out directly for further information.
Email marketing remains one of the top options for reaching your target audience, raising brand awareness, and sending traffic to your business website. There are a number of ways to make your existing email marketing efforts even more effective, and foremost among them is using data to guide your campaign.
It scarcely needs to be said that your website is critical for creating strong first impressions with potential customers. As such, it’s important to have a website that conveys your professionalism and trustworthiness, and that speaks to the value your brand offers to its consumers. Creating a favorable user experience is also important.
Welcome to the next installment of our "Meet the Team" series, featuring a new member of our enCOMPASS Agency team! Learn about Haylie's love for digital marketing and why her birthday is extra special!
One of the most important things to remember about your business website is that it isn’t etched into stone. Even if you have a pretty decent site, you may discover a need to tweak or adjust it, making it even more effective at advancing your business goals. Doing so doesn’t necessarily mean having a full website overhaul. Sometimes, just simple revisions can make a world of difference.
You need to see this one! In this "Meet the Team" interview, the new owner and president of enCOMPASS Agency, Drew Ryan, answers a set of questions created just for him. Learn why he was interested in owning enCOMPASS and how he plans to maintain our agency’s reputation.
Small business owners often spend extravagantly on making their website attractive and inviting… as well they should. An investment in web design, coupled with SEO and digital marketing, can turn your business website into a sales magnet, a lead generation machine, and an invaluable online storefront.
We often say that email is one of the most effective, high-impact tools in the marketer’s toolbox. But of course, the efficacy of email marketing depends on the quality and consistency of your strategy. There’s also the matter of execution. Sooner or later, even the savviest email marketer is bound to make a mistake.
We’re excited to announce that enCOMPASS Agency received five honors in the 2023 Davey Awards. These prestigious honors include one gold and four silver awards, proving our agency's commitment to excellence in creative design and marketing.
