encompass blog

  • Marketing
07/03/2015

NATIVE ADVERTISING

You’ve probably heard the term ‘Native Advertising’ over the last few weeks or months but what exactly is it? Does this scene sounds familiar?

You’re clicking your way through the many compelling articles on HuffingtonPost as we so often do, when you come across something that looks like this…

  • Search Engine Marketing (SEM)
06/03/2015

Why Your PPC Ads Do Not Show Up When You Search For Them

You’ve committed to digital marketing for your business. You’ve built a great website with lead forms and calls to action. You’ve also invested time and money into pay-per-click ads, and you want to check the performance of those ads.

  • Google Insights
05/27/2015

So a “Top of Google Guy” Made You a Promise? Be Wary!

Have you ever had a conversation with an SEO or SEM specialist who claimed that he could guarantee your website a prominent organic ranking atop the Google search results page? Have you ever met with a marketing whiz who claimed proof of the great results and search engine dominance he might offer you?

  • Marketing
05/20/2015

The Most Overlooked Website Marketing Strategies

Over the years, we have talked to hundreds of people in charge of brand marketing and digital outreach, and they frequently come to us with one basic request: Can you take a look at our website and tell us what you think?

  • Tips And Tricks
07/01/2014

Exclusive Digital Platform Means Superior Targeting for Auto Dealers

If we have had the pleasure to work together over the past decade then you are likely aware that enCOMPASS Agency prides itself on innovation in the digital industry as well as the ability to solidify partnerships to deliver our clients the most successful online advertising strategies on the planet.

  • Marketing
06/25/2014

Ever Wonder How Programmatic Buying Works?

You know those ads you see when you are browsing your favorite websites?  Every wonder how they know which ads to put there?