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encompass blog
Why Blogging Remains Important for the Ambitious Business
A new Lake Norman Chamber of Commerce website, created by enCOMPASS Advertising Agency, is about to go live with expanded features and navigational aids that offer special appeal to members.
The International Academy of the Visual Arts (IAVA) announced its gold and silver winners April 30, 2012 in New York. In one of the most prestigious competitions of its kind, judges considered more than 6,000 entries submitted by ad agencies, interactive shops, design firms, production firms and other creative enterprises from around the world. Out of these thousands of entries, enCOMPASS Advertising Agency was honored to win five Communicator Awards for excellence and distinction.
Cornelius, NC, May 13, 2012 – A website designed by enCOMPASS Advertising Agency for Mane Image Hair Replacement Center has been recognized with two 2012 Communicator Awards for creative excellence and outstanding visual arts communication.
enCOMPASS Advertising Agency Website Earns Three Coveted Awards In Visual Arts Competition
I recently got back from a conference for 150+ business owners from around the country who wanted us to help them answer the simple question, "How do I become more successful online?" While this needs to be answered differently for each client, most of the time we find it necessary to start with a foundation of proven online steps to get each client off and running towards success.
- Search Engine Marketing (SEM)
- Tips And Tricks
Should I bid on my own name or company’s name in my paid search campaign? This is a question I often get from clients. The short answer is absolutely, unequivocally - YES! While I completely understand the trepidation behind thinking one should not bid on their own name ("I already own the organic listings," "Why would I spend money on my own name?" "I would get those clicks anyway."), experts and studies point to the same conclusion – you should bid on your own name in your paid search campaigns.
All too often I see business pages on Facebook that still have a really long URLs - that's the web address - that would be impossible to remember, much less tell someone about. In typical Facebook fashion, there is a simple solution to the problem, but it's buried so most users don't even know it's possible to have a shorter page address.