encompass blog

  • Tips And Tricks

Cluttered Desktop?

Have you ever had a desktop that has all sorts of programs, files and icons scattered all around it?  Try this quick, easy and completly free solution!

  • Websites

2012 IAVA - enCOMPASS Websites Receive Five Esteemed Communicator Awards

The International Academy of the Visual Arts (IAVA) announced its gold and silver winners April 30, 2012 in New York. In one of the most prestigious competitions of its kind, judges considered more than 6,000 entries submitted by ad agencies, interactive shops, design firms, production firms and other creative enterprises from around the world. Out of these thousands of entries, enCOMPASS Advertising Agency was honored to win five Communicator Awards for excellence and distinction.

  • Websites

enCOMPASS Agency Wins Two 2012 Communicator Awards For Website’s Visual Excellence

Cornelius, NC, May 13, 2012 – A website designed by enCOMPASS Advertising Agency for Mane Image Hair Replacement Center has been recognized with two 2012 Communicator Awards for creative excellence and outstanding visual arts communication.

  • Marketing

Foundations of a Successful Online Strategy - Introduction

I recently got back from a conference for 150+ business owners from around the country who wanted us to help them answer the simple question, "How do I become more successful online?" While this needs to be answered differently for each client, most of the time we find it necessary to start with a foundation of proven online steps to get each client off and running towards success.

  • Search Engine Marketing (SEM)
  • Tips And Tricks

Should I Bid on My Own Name or Company’s Name in My Paid Search Campaign?

Should I bid on my own name or company’s name in my paid search campaign? This is a question I often get from clients. The short answer is absolutely, unequivocally - YES!  While I completely understand the trepidation behind thinking one should not bid on their own name ("I already own the organic listings," "Why would I spend money on my own name?" "I would get those clicks anyway."), experts and studies point to the same conclusion – you should bid on your own name in your paid search campaigns.